Elizabeth Grojean’s background has always been in marketing. But her sabbatical to Bali in 2017 was the start of her Ecommerce journey. Although her intention wasn’t to start a business, following the breadcrumbs led to it.

Key Takeaways

In this interview, you will learn this from Elizabeth’s story and experiences:

  • How passion can lead to a successful product on Amazon
  • The effects of having a marketing background as an Amazon seller
  • How important is PR for an Amazon business
  • The mistakes people make with PR agencies
  • When should you partner with a PR agency
  • How to find a good PR agency